PPC Medium Package provides your business with a dedicated PPC specialist to Create, Manage, and Monitor your Google Adwords Campaign on your behalf. Keyword research is used to analyze which search terms will be more beneficial for your business & provide the business owner the basic digital presence he needs in both Google and its other Search Partners allowing him to grow his business together with his online audience. It also includes remarketing campaigns that will target people who already visited your site.
Each PPC Package includes free Landing Page Analysis, daily performance monitoring, reporting, dashboard integration and reporting, and Project Manager consultation.
Budget: Up to $5,000
Keywords: Up to 300
Ad Groups: Up to 30
Ad Texts Created: 12
Bid Optimization: Twice a week
Remarketing/GDN: Free (Ads creation not included)
Ads Creation: Contact your Project Manager for pricing
Landing Page Analysis: Free
Landing Page Optimization and Setup: Add $199
Google My Business Optimization (if needed): Yes
Location Targeting (if with Google My Business Account): Yes
Project Manager Consultation: Bi-Monthly
We utilize the correct platform to achieve the goals of your clients. Depending on your client’s needs, we can do Search Campaigns, Google Display Network, and create Remarketing campaigns.
- Search Marketing Platform: Yes
- Google Display Network: Yes
- Remarketing: Yes
- Text Ads: Yes
- Banner Ads Creation (1 set x 6 sizes): Add $99
By analyzing your client’s business and marketing goals, we would use the best ad extensions to boost the performance of your campaign and attract the right visitors to your site.
- App Extensions
- Call Extensions
- Location Extensions
- Review Extensions
- Sitelink Extensions
- Callout Extensions
Extensive research at the start of the campaign allows us to understand your client’s business and use the right keywords tied with the best ad text to optimize your campaign. All keywords and text only deployed upon your approval.
Search Campaign Setup
- Keyword Research: 6 hours
- Daily Budget Set-up
- Ad Scheduling
- Campaign Structuring
- Ad Copy Creation
- Ad Extensions
- Set-up Report
We monitor and optimize your campaigns constantly to increase the efficiency for each click.
Search Campaign Management
- Bid Optimization: Twice a week
- Ad Copy Test
- Ad Extension Management
- Keyword Management
- Negative Keywords
- Report Analysis
- Report Generation: Monthly
For branding and Remarketing campaigns, we recommend Google Display Network, free for medium and large campaigns. Banner Ads not included.
Google Display Network and Remarketing
- Remarketing List
- Banner Ads Setup
- Audience Creation
- Text / Image / Responsive Ad Format